Aggregate Knowledge Overview
Aggregate Knowledge®, the leader in the Discovery category, helps agencies, advertisers, and site owners connect one-to-one with every consumer at scale by delivering the best campaign, the best creative, and the most relevant content individualized to the tastes and needs of every consumer.
To make display advertising as effective as search, Aggregate Knowledge’s patent-pending platform...More»
Aggregate Knowledge®, the leader in the Discovery category, helps agencies, advertisers, and site owners connect one-to-one with every consumer at scale by delivering the best campaign, the best creative, and the most relevant content individualized to the tastes and needs of every consumer.
To make display advertising as effective as search, Aggregate Knowledge’s patent-pending platform leverages actual consumer click-stream data and shopping data to generate the most relevant and personalized user experiences, delivered in real time, via a display ad, a site widget, an email, or a mobile device. Using a supercomputing architecture, the platform delivers more than one billion impressions a month to more than 100 million people.
With every impression, Aggregate Knowledge delivers unique product and content recommendations, synchronized with changing catalogs, available inventory, prices, and trends.«Less
Key People
Management
Board of Directors
Funding
| Date | Type | Capital Amount | Post-Money Valuation | Investors |
|---|---|---|---|---|
| 06/2006 | Series A | 5M | Unknown | |
| 04/2007 | Series B | 20M | Unknown |
Products
| Name: | Pique® 1:1 Creative |
| Product URL: | http://www.aggregateknowledge.com/ |
| Date Launched: | 11/2008 |
| Description: | Aggregate Knowledge® Pique® 1:1 Creative gives advertisers the power to connect one-on-one with every potential customer with more relevant, personalized ads that increase engagement, clicks, and conversions. Pique 1:1 CreativePique 1:1 Creative delivers on the promise of true one-to-one messaging at scale by personalizing every element of the ad creative without complicating ad design and trafficking. Each impression of a 1:1 Creative brings together the best content, products, messages, and visual elements to engage the user and drive key campaign metrics such as clicks or purchase conversions. Pique 1:1 Creative increases ROI by using every impression to talk to the customer as an individual. Advertisers running 1:1 Creative have seen close to a 1% CTR, for a 4x lift in CTR over non-personalized ads in the same campaign. |
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04/09/2009 12:49PM by barrystrauss
User Opinions
Bulls vs. Bears (1)
| Bullish Opinions (1) | Author/Date | Do you agree? | |
|---|---|---|---|
|
Excellent product. Founders had started Tribe. |
drapaport 04/28/2008 |
100% 1 vote 1 0% 0 |
|
| Bearish Opinions (0) | ||||
|---|---|---|---|---|
| Be the first to tell us why they are destined to stumble. | ||||
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