In fall 2005, we announced the formation of Allurent to turn this vision into reality. Allurent has now developed a suite of software products designed to dramatically improve online shopping. This suite can be deployed in full to create a truly differentiated end-to-end shopping experience or as individual modules designed to improve specific shopping areas such as check out or detailed item information. In either case, the applications are configurable to any retailer’s brand message and integrate with – not replace – their existing e-commerce infrastructure.

Financials

Date Type Amount Investors Valuation
11/01/07 Series B Unknown Polaris Venture Partners, GSI Commerce Inc. Unknown

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