Brickfish is a social media advertising platform that taps into the power of consumer driven marketing on the Internet. Our patent-pending technologies provide brands and agencies with a single source solution to leverage the power of social media sites and user-generated content for truly effective online marketing efforts that drive awareness, analytics and action.

Clients use the Brickfish platform to launch online advertising and marketing campaigns that spark the creation of brand-focused UGC, such as blogs, images, video and audio. This content is virally shared from consumer to consumer via hundreds of social media sites, blogs, email, IM and more. Campaign participants generate meaningful brand dialogue by creating, reviewing, sharing, voting upon, and watching brand-relevant content. These interactions are tracked with our Viral Map™ technology, which then provides detailed analytics on campaign reach, performance and demographics.

Financials

Date Type Amount Investors Valuation
02/21/07 Series A 11.2M DCM, Draper Richards L.P., Draper Associates, Mangrove Capital, OCA Ventures Unknown
01/01/09 Series B 3M Unknown

People

Brian Dunn (CEO)

Nichole Goodyear (COO & Co-Founder)

Hyder Rabbani (VP of Sales & Business Development)

John Fitzgerald (Senior Director of Finance)

View more details about the people at Brickfish