Founded in 2005, Criteo provides the world leading pay-per-click (PPC) personalized retargeting solution.

Criteo’s advanced technology enables online e-commerce sites to re-engage with potential customers who have left their website via dynamic banners containing the most relevant product specific information that are generated in real-time for each individual.

Criteo’s personalized banners significantly outperform standard display advertising and other types of retargeted banners in click-through rates and have also proven to increase on-site conversions and average order values.

Criteo’s solution is 100% turnkey, easy to integrate and delivers phenomenal ROI since clients pay only for valuable prospects that click-through and return their website on a cost-per-click basis.

Criteo displays millions of personalized banners on a daily basis across a wide variety of premium websites and currently has hundreds of satisfied clients from the top e-commerce companies.

Financials

Date Type Amount Investors Valuation
05/01/10 Series C 7M Bessemer Venture Partners Unknown
09/01/12 Other 38.5M Softbank Capital Unknown

People

Karen Dayan (VP Marketing)

Jeff Mills (VP Strategic Partnerships)

Franck Le Ouay (Chief Scientist)

View more details about all 9 people at Criteo

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