DemandTec (Nasdaq: DMAN) is the leading provider of Demand Based Management software for price and promotion optimization. DemandTec 3 Price, Promotion, Assortment and Placement applications help retailers and manufacturers plan, execute and measure highly-optimized merchandising strategies that meet financial goals for sales, profit and price image. The DemandTec solution is a radical departure from rules-based pricing, which assumes demand is linear to make a series of crude guesses on how consumers might respond to price changes. DemandTec recognizes that consumer demand for an item is as nonlinear as human behavior, and must include complementary, substitution and competitive pressures of other items in the store.
Financials
| Date | Type | Amount | Investors | Valuation |
|---|---|---|---|---|
| 09/02/02 | Series C | 8M | Unknown |
People
Wona Chung (Director of Marketing)
John Crouch (SVP Sales)
Lawrence Davis (VP Finance)
Phil Straniero (Board Member)
Jon Appleton (VP Legal Affairs)
News
Price-setting company SignalDemand gets $20M
April 16, 2008 2:39 pm
SignalDemand, a startup that delivers software-as-a-service to help manufacturers set their prices, has raised a hefty $20 million second round… Continue reading ⟩
DemandTec, consumer demand management software co., prices IPO
August 9, 2007 12:49 pm
DemandTec, a San Carlos, Calif. company that makes consumer demand management software, priced its 6 million initial public offering shares… Continue reading ⟩
DemandTec , consumer demand software co., sets terms for IPO
July 24, 2007 1:52 pm
DemandTec, the San Carlos, Calif. company planning an IPO, set the terms at 6 million shares, with an estimated price… Continue reading ⟩