Fluid creates engaging online retail experiences that drive conversion, customer satisfaction and brand loyalty. Founded in 1990, Fluid has a customer list that includes major online retailers such as Reebok, Timberland, JanSport, Design Within Reach and The North Face, among others. Clients turn to Fluid for creative, compelling and cutting-edge retail websites. Our attention to detail, ideas that arise out of client collaboration and relentless focus on the customer have resulted in wide recognition from places like Macromedia MX, Communication Arts and the HOW 2004 Interactive Design Annual. More information about Fluid is available at www.fluid.com.