Intelligent Beauty was created to take advantage of changes in the way we market beauty products. IB Inc. is the first beauty brand incubator with a full in-house interactive advertising agency, bringing together comprehensive knowledge of both branding and Internet advertising.
With an in-house product development staff and fully functional lab, we are able to bring products and brands to market quickly to take advantage of shifting trends and new market opportunities. Our advanced eCommerce technology enables us to track and analyze marketing and make split-second adjustments to optimize results. And we are using the Internet in new and inventive ways to build stronger relationships with our customers and foster enduring, invaluable loyalty. All of these efforts are tailored to support traditional retail and advertising.
|08/01/08||Series B||43M||Technology Crossover Ventures||Unknown|