Kazowie Overview

Kazowie.com was conceptualized by David Thomson, a thirty-something who felt constrained by the traditional registry process when getting married; he didn't like the restrictions involved in choosing from a limited number of department stores. Years later with a baby on the way, he wanted to create a personalized gift registry at a single online address that he could actively share with his...More»

Kazowie.com was conceptualized by David Thomson, a thirty-something who felt constrained by the traditional registry process when getting married; he didn't like the restrictions involved in choosing from a limited number of department stores. Years later with a baby on the way, he wanted to create a personalized gift registry at a single online address that he could actively share with his friends and family. After surveying similar user-generated shopping websites, David realized there was a niche to be filled. As the principal of a user experience design company, Momentum Design Lab, David turned to his company to create this unique experience. "More and more people's purchasing decisions are influenced by online product research and by friends and family members. Kazowie can offer simple online tools to keep people connected." What began as an online registry has blossomed into a robust, singular online social shopping experience.«Less