Marketo provides sophisticated yet easy on-demand marketing software that helps mid-market and enterprise B2B marketing professionals drive revenue and improve marketing accountability. Our demand generation solutions automate lead generation campaigns and lead management activities – including email marketing, lead nurturing, lead scoring and landing page optimization – to help marketers generate and qualify sales leads, shorten sales cycles, and improve conversion rates. At the same time, our marketing analytics give marketers the tools they need to measure results and demonstrate marketing accountability, helping turn marketing from a cost center into a revenue-generating part of the company.
(Source: Marketo)
Financials
| Date | Type | Amount | Investors | Valuation |
|---|---|---|---|---|
| 10/01/06 | Series A | Unknown | Venture TDF | Unknown |
| 08/12/08 | Series B | 8M | Unknown | |
| 11/01/10 | Series B | 25M | Unknown | |
| View more financial info about Marketo | ||||
People
Jon Miller (Operations Director)
David Morandi (Chief Technology Officer)
Frances Evensen (VP Sales and Customer Success)
Bruce Cleveland (Board Member)
Doug Pepper (Board Member)
Competitors
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News
Marketing automation firm Marketo shares jump 55% in energetic IPO
May 17, 2013 4:01 pm
Marketing automation business Marketo made its debut on the Nasdaq stock exchange today, and early trading looks strong, with shares up… Continue reading ⟩
Marketing automation biz Silverpop scores $25M from Escalate & Silicon Valley Bank
April 24, 2013 1:47 pm
Marketing automation business Silverpop has raised $25 million in fresh funding to help it reach out to new customers and… Continue reading ⟩
Bringing sanity to sales, Tylr Mobile promises to unify Salesforce with your inbox
April 17, 2013 5:21 pm
July 9-10, 2013 San Francisco, CA Early Bird Tickets on Sale For startups targeting businesses, rather than consumers, improving the… Continue reading ⟩