Mobile Apps (or applications) are the new “websites.” People know how frustrating it can be to search for and find the right Mobile App. Mimvi, Inc., a pure-play search and recommendation engine, enables consumers to quickly discover Mobile Apps, Mobile Content and Mobile Products across all devices and platforms, including: Apple’s iPhone, Google Android, Blackberry, Windows and Nokia devices.
The demand for Mobile Apps is increasing at an unprecedented rate. By 2015, it is estimated that users will annually consume more than 25 billion Mobile Apps. Ultimately, Mimvi anticipates hundreds of billions of searches will be conducted through its unified search platform and API.
Mimvi’s technology is based on proprietary search, recommendation and personalization algorithms, and is scheduled to release in the summer of 2010.