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The nooked mission is to enable distributed ecommerce. We think it should be simple to take your product lists and distribute them to as many consumers as possible - all through the power of widgets.

Institute of Technology Sligo Ireland Map it »
+353 719 145405
2005
5
Consumer Internet
Shopping / eCommerce
Corporation
Private

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Name:feedcommerce
Product URL:http://www.nooked.com/feedcommerce
Description:Online retailers have vast silos of product information in their websites that could be used to increase sales and revenue if distributed to consumers via the many feed based channels that now exist on the internet. feedcommerce embraces this intent by enabling distribution of product information directly to consumers via feeds and widgets. Through feedcommerce retailers make their product information available to publishers via the RSS and Atom feed publication and syndication standards. Publishers then present the product data to consumers via rich user interfaces like widgets, allowing consumers to filter the data to their interests.

Fred Wilson, a leading VC blogger, initially described feed commerce as:

...feed commerce is when I subscribe to a feed of items that are of interest to me. I have subscribed to feeds of iTunes music for several years. I get the top 10 new releases, top 10 albums, top 10 songs, etc delivered to me via a feed. If I want to buy any of them, I click on the link. I have never understood why more retailers don't do this. I want to get my concert tickets this way. I want to get promotions and offers this way. I want my feed reader to be my offer inbox...

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11/05/2008 05:14PM by saf1999

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