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Headline: Insights for a New Generation

Website: http://www.nuconomy.com/

NuConomy helps companies better assess and understand website and social marketing performance with its free, next generation web analytics and optimization platform. NuConomy was specifically built to go beyond standard metrics and measure the rich interactions and social features of websites. Through NuConomy’s unique engagement module, websites can understand each individual user’s behaviors...More»

Address: 2000 Broadway, Suit 521 San Francisco, CA 94115 Map it »

Phone: 415-307-5378

Email: info@nuconomy.com

Founded: 2006

Employees: 12

Industry: Business Internet

Sub-Industry: Advertising & Marketing

Legal Structure: Corporation

Ownership: Subsidiary

Parent Company: LivePerson

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Management

Board of Directors

Date	Type	Capital Amount	Post-Money Valuation	Investors
04/2007	Seed	0.3M	Unknown	Yossi Vardi, Shlomo Nehama, Uzi Tzuker
02/15/2008	Series A	3M	Unknown	WPP

Name:	NuConomy
Product URL:	http://www.nuconomy.com/
Date Launched:	10/2008
Description:	NuConomy reinvents the concept of web analytics. The platform’s proactive analytics automates the tedious chores of slicing and dicing data and building customized reports. Its intelligent data mining engine continually monitors every aspect of site traffic and user behaviors and automatically highlights the most important things to make businesses better. These insights are available onsite or via email/RSS feed. This unique approach can uncover patterns that otherwise would have been buried under mass amounts of data, such as a change in commenting trends for European visitors, or important changes in a campaign’s performance. Most importantly, NuConomy’s proactive analytics means companies without specialized analysts can get the data they need to make an impact, and in-house analysts no longer need to spend their time slicing data and can focus on more important initiatives – such as analyzing conclusions and converting them into action. Designed for today’s dynamic web, NuConomy’s innovative metrics measure the social elements of digital media, including Flash, AJAX, and Silverlight applications, along with page views, uniques, and other traditional analytics. With new insight into real world behavior on the web (like comments, ratings, video plays, sharing links, purchases), publishers, advertisers, and business executives can finally see the people behind the numbers and measure the engagement, or lack thereof, in order to cultivate relationships and brand interactions, optimize social media programs, and better monetize ads and e-commerce offerings.
Screenshots:

Name:	NuConomy
Product URL:	http://www.nuconomy.com/
Date Launched:	10/2008
Description:	NuConomy reinvents the concept of web analytics. The platform’s proactive analytics automates the tedious chores of slicing and dicing data and building customized reports. Its intelligent data mining engine continually monitors every aspect of site traffic and user behaviors and automatically highlights the most important things to make businesses better. These insights are available onsite or via email/RSS feed. This unique approach can uncover patterns that otherwise would have been buried under mass amounts of data, such as a change in commenting trends for European visitors, or important changes in a campaign’s performance. Most importantly, NuConomy’s proactive analytics means companies without specialized analysts can get the data they need to make an impact, and in-house analysts no longer need to spend their time slicing data and can focus on more important initiatives – such as analyzing conclusions and converting them into action. Designed for today’s dynamic web, NuConomy’s innovative metrics measure the social elements of digital media, including Flash, AJAX, and Silverlight applications, along with page views, uniques, and other traditional analytics. With new insight into real world behavior on the web (like comments, ratings, video plays, sharing links, purchases), publishers, advertisers, and business executives can finally see the people behind the numbers and measure the engagement, or lack thereof, in order to cultivate relationships and brand interactions, optimize social media programs, and better monetize ads and e-commerce offerings.
Screenshots: