OpenTable Overview

OpenTable, Inc. is the leading provider of Internet-enabled customer relationship management (CRM), marketing, yield management and reservations solutions to the $500 billion global foodservice industry. The company’s proprietary electronic reservation book (ERB) automatically builds a comprehensive customer database that enables restaurants to manage yields, communicate with diners more...More»

OpenTable, Inc. is the leading provider of Internet-enabled customer relationship management (CRM), marketing, yield management and reservations solutions to the $500 billion global foodservice industry. The company’s proprietary electronic reservation book (ERB) automatically builds a comprehensive customer database that enables restaurants to manage yields, communicate with diners more efficiently, enhance customer service, and conduct highly targeted on- and off-line marketing campaigns.«Less