ComScore: Springtime brings sneezes, sports, and Yahoo in bloom

May 2, 2013 6:20 pm

Spring is in the air. ComScore released its monthly analysis of web activity for March today which found that Yahoo… Continue reading ⟩

The state of content marketing (and where it’s really headed)

April 12, 2013 8:00 pm

It feels like everywhere you go these days, “content marketing” is the buzzword of choice. As the co-founder of a… Continue reading ⟩

Outbrain acquires Visual Revenue, combining content discovery with editorial analysis

March 7, 2013 4:40 pm

In a surprisingly fitting union, New York City-based Outbrain, purveyor of most of those link recommendations you see underneath blog… Continue reading ⟩

Content recommender Outbrain finds its soulmate with Scribit buy

December 11, 2012 5:04 pm

You may know Outbrain from the bottom of posts like this one, where the company recommends content to you from across the web.… Continue reading ⟩

The secret sauce of native ads — the next wave of advertising

September 19, 2012 3:30 pm

It has become commonly accepted that content marketing represents a significant revenue opportunity for publishers. What most people don’t realize,… Continue reading ⟩

The 4 most common online video blunders (and how to avoid them)

September 7, 2012 6:25 pm

I have a colleague who is fond of saying “There’s no ROI in video production.” And while there’s some truth to that… Continue reading ⟩

Investors, startups: Here’s what you need to know about native ads

August 12, 2012 7:35 pm

Most, if not all, major platforms on the web — Google, Facebook, YouTube, Twitter, Tumblr, and WordPress — have universally… Continue reading ⟩

How earned media can drive mobile app downloads

June 18, 2012 1:59 pm

July 9-10, 2013 San Francisco, CA Early Bird Tickets on Sale With more than a decade of digital media experience,… Continue reading ⟩

Israel, you’ve got mojo, but where’s your Instagram?

April 15, 2012 3:00 pm

The curse of the small company Israel’s start up economy is hotter than ever. But a question haunts entrepreneurs there:… Continue reading ⟩

SimpleReach raises $1.5M from High Peaks and Village Ventures for stealthy pivot

February 22, 2012 5:38 pm

Image via William Brawley Village Ventures, where Bryan Birsic was a senior associate, wound down its operations last week. But… Continue reading ⟩