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Placecast combines “geofenced” ShopAlerts with mobile apps
Location-based digital marketing company Placecast has made a name for itself by sending text messages to users when they’re within range of a...
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Shopkick: Our users are checking into deals
Shopkick, a check-in application which lets retailers market offers to consumers, is showing some impressive growth numbers, according to Business...
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Placecast and O2 bring location-based ads to 1M UK residents
Location-based advertising doesn’t seem to have reached a mass audience yet, but things may be changing. San Francisco startup Placecast just...
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Placecast’s LocalBox lets carriers and phone makers build quick location apps
Location-based ad company Placecast revealed its LocalBox technology today, aimed at carriers and handset makers who want to create location apps and...
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Placecast and Location Labs team up for location-based shopping alerts
Location-based ad and alert companies Placecast and Location Labs have teamed up to send shopping alerts to more than 180 million consumers across...
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Push-notification platform Xtify picks up $2.8M, ramps up development
Working in the mobile advertising business, New York City-based Xtify has been building its platform for brands and other app developers, allowing for...
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Here’s what happened at MobileBeat 2010
We just wrapped up MobileBeat 2010, our annual mobile tech conference. Over the course of two days, we brought speakers including HP’s Phil McKinney,...
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GetJar names Gettie Award 2010 mobile application winners
GetJar, an online mobile application store, last night announced the winners of The Gettie Awards, an annual mobile app competition, at VentureBeat’s...
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Placecast Brings Location-Based Shopping Alerts To Retailer Smartphone Apps
Placecast's ShopAlerts service, which delivers retailer and merchant offers and discounts to consumers via their mobile phones, is announcing new...
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AT&T Rolls Out Digby-Powered Mobile Commerce Software For Retailers
AT&T has suddenly realized the power of mobile commerce, most recently partnering with with Placecast to deliver special offers and discounts to...
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Here Come the Geo-Targeted Coupons: AT&T Launches Location-Based Ads Service
AT&T has announced ShopAlerts, a new location-based service featuring ads and coupons from major retailers which are sent directly to subscribers'...
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AT&T Taps Placecast For Location-Based Shopping Alerts
AT&T is betting big on location-based shopping alerts through a partnership with Placecast. AT&T is debuting a branded ShopAlerts service, which...
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O2 Taps Placecast For Location Based SMS Marketing Campaigns
Placecast is announcing a fairly significant partnership with European carrier O2 to enable geo-fence marketing campaigns for a number of brands for...
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Starbucks and L’Oreal Test Location-Based SMS Coupons in UK
UK network provider O2 has partnered with location services platform Placecast to enable brands to automatically deliver targeted SMS and MMS to more...
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Placecast Debuts All-In-One Geolocation Data Funnel LocalBox
As more and more geolocation apps hit the market, there is an enormous amount of data from these applications that can be mashed up to provide greater...
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Location-Based Text Message Ads Get a Major Boon
Beginning today brands such as The North Face can reach 60% of all U.S. consumers with opt-in, location-based marketing SMS messages.
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Foursquare for the Real World? ShopAlerts: a Geo-Fenced Mobile Promotions Service
Fresh on the heels of yesterday's launch of location-based mobile discounts app Shopkick, yet another geo-targeted mobile shopping service prepares...
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Placecast Partners With Location Labs To Expand Reach Of SMS Marketing Campaigns
Text-message advertising startup Placecast is partnering with Location Labs to potentially extend the reach of Placecast’s ShopAlerts service to over...
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Who Wants Mobile Ads? Parents, Apparently
A new mobile marketing survey from Harris Interactive says that the demographic group most interested in receiving mobile advertising is mobile owners...
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