Real Time Content Overview

Real Time Content (RTC) is pioneering a completely new approach to content creation and delivery which we call ‘Adaptive Media‘.

Whilst everyone else simply ‘plays’ content, our patented technology enables us to intelligently ‘customize’ video and audio within a piece of content to fit the needs of the audience, publisher and content owner. Our ‘adaptive media’ platform revolutionizes the media...More»

Real Time Content (RTC) is pioneering a completely new approach to content creation and delivery which we call ‘Adaptive Media‘.

Whilst everyone else simply ‘plays’ content, our patented technology enables us to intelligently ‘customize’ video and audio within a piece of content to fit the needs of the audience, publisher and content owner. Our ‘adaptive media’ platform revolutionizes the media industry, optimizing content for individual consumers.

Our platform can operate across a variety of media networks: broadcast, online, IPTV and mobile. We add value to every type of content: whether it's for entertainment, education or information. Our initial focus has been on the online advertising marketplace, where we can dramatically increase ad effectiveness (brand metrics, click-throughs and revenues). Our platform enables advertisers to deliver the right video messages to the right consumers at the right time.
(Source: Real Time Content)«Less