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2001

Reddit Overview

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Launched in 2005, Reddit is a social news website that displays news based on your personal preferences and what the community likes. Your preferences are determined based on your history of voting stories up or down.

The company was started by two University of Virginia grads in the Y Combinator program and two others (Christopher Slowe and Aaron Swartz) later joined the team.

San Francisco, CA
06/2005
Consumer Internet
Content / Information
Subsidiary
Condé Nast

Funding

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Date Type Capital Amount Post-Money Valuation Investors
07/2005 Seed 0.1M Unknown

Products

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Name:Reddit
Product URL:http://reddit.com/
Description:While Reddit is often compared to Digg, the two sites have some key differences. Reddit has a simple interface and no advertising. Many users love this simplicity.

Reddit rankings are based on an absolute vote (+1 for hot, -1 for cold), meaning a story can dance up and down Reddit’s top page instead of being buried out of existence by a few power users. To see what’s on top now, there’s also a “hot” list. This type of voting system also means the front page can be stagnant, to the chagrin of some users, but it has also avoided Digg’s payola scandals. Another big differentiator for Reddit is their recommended article page, which suggests links based on your voting pattern.
Screenshots: Reddit product

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02/06/2009 04:02PM by stumpedia

v25 > v24 > v23 > v22 > v21 > v20 > v19 > v18 > v17 | See all versions

User Opinions

Bulls vs. Bears (6)

Bullish Opinions (5) Author/Date Do you agree?

Started providing their service as a white label platform recently

ddebowczyk 08/27/2008

clean and simple to use, interesting topics

irpip 07/24/2008

According to Reddit, they have 4.4M unique visitors/month and 120M page views

tara 06/18/2008
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Bearish Opinions (1) Author/Date Do you agree?

They are still only a small fraction of the traffic of Digg

tara 06/18/2008
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