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Scout Labs Overview
Scout Labs is a powerful, web-based application that finds signals in the noise of social media to help teams build better products and stronger customer relationships.
Scout Labs is a product company, not an agency. We provide cutting-edge technology and a collaborative platform for companies and their agents to listen to customers and engage with them out across the Internet. With Scout Labs,...More»
Scout Labs is a powerful, web-based application that finds signals in the noise of social media to help teams build better products and stronger customer relationships.
Scout Labs is a product company, not an agency. We provide cutting-edge technology and a collaborative platform for companies and their agents to listen to customers and engage with them out across the Internet. With Scout Labs, our users:
* Know when to tune in and what’s most important to pay attention to
* Hear what customers love and hate about brands
* Reach out to influential customers to build relationships
* Engage in proactive customer service
* Let the voice of the customer inspire new product and marketing ideas«Less
Key People
Board of Directors
Funding
| Date | Type | Capital Amount | Post-Money Valuation | Investors |
|---|---|---|---|---|
| 10/2006 | Series A | Unknown | Unknown | |
| 12/2007 | Series B | Unknown | Unknown | |
| 10/2009 | Series C | 4M | Unknown |
Products
| Name: | Scout Labs |
| Product URL: | http://www.scoutlabs.com/ |
| Description: | The process is quite simple, and the user interface is streamlined. Brand managers start by creating “scouts” for each brand they want to track. They can track just about anything people discuss: things, people, slogans, logos, etc. Subsequently, any mention of the brand is cataloged. Users can then see each blog post, video or image that has to do with the brand, and the interface shows how mentions increase and decrease over time. What sets Scout Labs apart is their ability to analyze each blog post. Their software decides if it is negative, positive or neutral towards the brand. They are also able to rank the source of the content to highlight more influential sources. |
| Screenshots: |
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Competitors
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BuzzLogic
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Nielsen BuzzMetrics
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05/11/2010 06:54AM by smartypam
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