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Smaato Overview
Smaato is an ad-enabler for mobile phones, pioneering with its mobile advertising platform SOMA™ (Smaato Open Mobile Advertising) for the delivery of targeted in-application mobile advertising to Smartphones. Smaato is partnering with international brands, advertising agencies, media publishers and software developers for its cutting edge mobile advertising platform. Smaato Inc. addresses the...More»
Smaato is an ad-enabler for mobile phones, pioneering with its mobile advertising platform SOMA™ (Smaato Open Mobile Advertising) for the delivery of targeted in-application mobile advertising to Smartphones. Smaato is partnering with international brands, advertising agencies, media publishers and software developers for its cutting edge mobile advertising platform. Smaato Inc. addresses the rapidly growing mobile advertising market with its services (including click-to-call response advertising) and platform solution. Smaato Inc. received a Top 100 Private Company award by AlwaysOn Media (US) in January of 2007. Smaato Inc. is based in San Mateo, California. The privately held company was founded in 2005 by an experienced international management team. The European headquarter is in Hamburg, Germany. Smaato™ is a registered trademark of Smaato Inc.«Less
Key People
Management
Board of Directors
Funding
| Date | Type | Capital Amount | Post-Money Valuation | Investors |
|---|---|---|---|---|
| 01/18/2008 | Series A | 3.5M | Unknown | |
| 01/2011 | Other | 7M | Unknown |
Products
| Name: | SOMA™ MOBILE AD OPTIMIZER PLATFORM |
| Product URL: | http://smaato.com/soma |
| Description: | SOMA Platform enables the delivery of targeted advertising to mobile phones on mobile websites / widgets, within applications and in mobile games. SOMA connects leading global mobile ad networks with the best-in-class mobile web and mobile application inventories. The unique ad optimizer technology allows Smaato to maximize the revenue and fill rate for publishers. |
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01/26/2011 04:52PM by limguine
User Opinions
Bulls vs. Bears (1)
| Bullish Opinions (1) | Author/Date | Do you agree? | |
|---|---|---|---|
|
Great platform for mobile in-game advertising |
john 09/25/2008 |
  |
100% 1 vote 1 0% 0 |
| Bearish Opinions (0) | ||||
|---|---|---|---|---|
| Be the first to tell us why they are destined to stumble. | ||||
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Weekly Wrap-up: Looking Back on 2011 and More
Dec 2, 2011 - 0 comments
Daily Wrap: The Return of Reasonable Debate and More
Nov 29, 2011 - 0 comments
Windows Phone Outperforms Android and iOS In Mobile Advertising, Smaato Reports
Nov 29, 2011 - 0 comments
Mobclix Creates Program to Help Mobile Developers Get Paid Earlier
Oct 24, 2011 - 0 comments
Booming Mobile Ad Inventory A Detriment to Developers' Bottom Lines
Sep 19, 2011 - 0 comments
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