Snapfish targets the majority of the population owning film cameras, in addition to the growing base of digital camera users, with a value proposition that cannot be equaled. When customers send film to Snapfish, they get a full set of prints on Kodak paper and a password-protected online album they can use to edit, share and store their photos – all for $2.99 per roll. Digital camera users can also take advantage of online services for free and order film-quality prints, on Kodak paper, for as low as 25 cents each. Snapfish has been rated the #1 online photo service in surveys from PC Data and received top quality ratings from Popular Photography and Yahoo! Internet Life.
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