SocialMedia Networks Overview
SocialMedia Networks is the first company solely focused on advertising in social media. We deliver compelling ways advertisers engage users across social media while providing developers with turn-key solutions to make money from their applications. Developers entrust us to monetize their traffic for over 5,000 applications, with a mix of brand and performance based marketers advertising on our...More»
SocialMedia Networks is the first company solely focused on advertising in social media. We deliver compelling ways advertisers engage users across social media while providing developers with turn-key solutions to make money from their applications. Developers entrust us to monetize their traffic for over 5,000 applications, with a mix of brand and performance based marketers advertising on our network.
Appsaholic isn’t banner advertising like Lookery offers, or developers can get through traditional ad networks. Instead, Appsaholic sells click-throughs to other Facebook applications across their network of affiliated sites. It’s similar to FB Exchange’s link exchange model, but has more features (reporting) and seems easier to use (FBEx requires separate filings, Appsaholic can use PayPal). They have plans for other models as well, including an advertising that rewards users for engaging in advertisements.
Thus far, SocialMedia has 1,475,837 apps installed.«Less
Key People
Management
Board of Directors
Funding
| Date | Type | Capital Amount | Post-Money Valuation | Investors |
|---|---|---|---|---|
| 09/2007 | Series A | 0.5M | Unknown | |
| 10/2007 | Series A | 3.5M | Unknown | |
| 01/2009 | Series B | 6M | Unknown |
Products
| Name: | Social Media |
| Product URL: | http://socialmedia.com/ |
| Description: | Developers become a member of the network by tracking their application on Appsaholic and adding some embed code to their application. The embed code adds an iFrame that serves paid links on their affiliates' applications. The links go to the highest "AdRanked" advertising developer on their live bidding market. AdRank is determined by multiplying two factors, the offered price per click, and the advertising application's quality score. The quality score is based on a function of the application's clickthrough rate and viral growth within the network. The idea is that higher quality applications should be rewarded with cheaper advertising. This dissuades disliked apps from spamming the service. |
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Competitors
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FBExchange
Related Companies
Page Information
01/30/2009 03:26PM by klingon
User Opinions
Bulls vs. Bears (6)
| Bullish Opinions (4) | Author/Date | Do you agree? | |
|---|---|---|---|
|
superb team |
jpaine 07/01/2008 |
67% 3 votes 2 33% 1 |
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The advertising market for social networks will continue to grow |
yoda 06/19/2008 |
50% 4 votes 2 50% 2 |
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They announced they've already given out $8M to about 1000 developers |
yoda 06/19/2008 |
75% 4 votes 3 25% 1 |
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They are one of the leaders in the space of ads for social networks |
applekid 04/18/2008 |
80% 5 votes 4 20% 1 |
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| Bearish Opinions (2) | Author/Date | Do you agree? | |
|---|---|---|---|
|
Bad management and direction keeps the company from being great. |
bofrank 08/23/2009 |
100% 1 vote 1 0% 0 |
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There is increasing competition in the social network ads space
1 comment
Add Comment
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john 06/19/2008 |
100% 4 votes 4 0% 0 |
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ryean | 08/09/2008 | |
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