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Spot Runner Overview

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Spot Runner is an Internet based ad agency that focuses on making it easy and affordable for local businesses to advertise on TV. Traditionally making commercials has been too expensive and complex for small businesses. The ones that have gotten past these obstacles often end up showing an ad that looks terrible in comparison to those produced for major corporations.

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P.O. Box 361253 Los Angeles, CA Map it »
888-880-7768
Business Internet
Advertising & Marketing
Private

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Name:Spot Runner
Product URL:http://www.spotrunner.com/
Date Launched:01/2006
Description:Spot Runner offers everything needed to get your TV ad campaign going.

Users start the process by going through Spot Runners full library of stock commercials. They have commercials for virtually every industry. Once the right ad is found, it can be customized with voiceovers, logo and business information. Spot Runner also offers “Personalization Plus” where for a fee they will change the voice, add a banner, put text on the screen and make other changes you might want to see.

After the commercial is finalized it’s on to the media planning stage. Choose your demographic audience or let Spot Runner suggest one based on your industry. You then enter campaign information such as where and when you want your ad to run and the size of your budget. Once Spot Runner has all of this info they suggest an airtime schedule. If you agree and pay the bill, your campaign can start in less than a week’s time.

After your campaign is over Spot Runner provides a report about when and where the ads ran and details about the viewing audience. If you decide to run another campaign in the future, you can use the same ad without paying for it a second time.
Screenshots: Spot Runner product

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08/19/2009 03:21PM by francoisg

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Bulls vs. Bears (6)

Bullish Opinions (4) Author/Date Do you agree?

They seem to be a prime acquisition target for Google

clarity00 05/07/2008

They just raised $51 MM for global expansion

applekid 05/07/2008

Their investors can help them expand into Europe and S America

applekid 05/07/2008
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Bearish Opinions (2) Author/Date Do you agree?

They just layed off 50 of their employees (10%)

mcmr 08/13/2008

People are used to ignoring TV ads. Recycled Ads seem even more unlikely to catch people's attend.

pchu 02/19/2008
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