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Website: http://www.spotrunner.com/

Spot Runner is an Internet based ad agency that focuses on making it easy and affordable for local businesses to advertise on TV. Traditionally making commercials has been too expensive and complex for small businesses. The ones that have gotten past these obstacles often end up showing an ad that looks terrible in comparison to those produced for major corporations.

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Address: P.O. Box 361253 Los Angeles, CA Map it »

Phone: 888-880-7768

Industry: Business Internet

Sub-Industry: Advertising & Marketing

Ownership: Private

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Management

Board of Directors

Nick Grouf [x]

Date	Type	Capital Amount	Post-Money Valuation	Investors
01/2006	Series A	10M	Unknown	Battery Ventures, Comerica Bank, Index Ventures
10/2006	Series B	40M	Unknown	Allen & Company, Battery Ventures, Capital Research and Management, CBS, Index Ventures, Interpublic Group, Tudor Investments, WPP, Lachlan Murdoch, Vivi Nevo
05/2008	Series C	51M	Unknown	Daily Mail and General Trust, Grupo Televisa, Legg Mason Capital Management, Groupe Arnault LVMH

Name:	Spot Runner
Product URL:	http://www.spotrunner.com/
Date Launched:	01/2006
Description:	Spot Runner offers everything needed to get your TV ad campaign going. Users start the process by going through Spot Runners full library of stock commercials. They have commercials for virtually every industry. Once the right ad is found, it can be customized with voiceovers, logo and business information. Spot Runner also offers “Personalization Plus” where for a fee they will change the voice, add a banner, put text on the screen and make other changes you might want to see. After the commercial is finalized it’s on to the media planning stage. Choose your demographic audience or let Spot Runner suggest one based on your industry. You then enter campaign information such as where and when you want your ad to run and the size of your budget. Once Spot Runner has all of this info they suggest an airtime schedule. If you agree and pay the bill, your campaign can start in less than a week’s time. After your campaign is over Spot Runner provides a report about when and where the ads ran and details about the viewing audience. If you decide to run another campaign in the future, you can use the same ad without paying for it a second time.
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08/19/2009 03:21PM by francoisg

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User Opinions

Bullish Opinions (4)	Author/Date
They seem to be a prime acquisition target for Google Add Comment	clarity00 05/07/2008	100% 2 votes 2 0% 0
They just raised $51 MM for global expansion Add Comment	applekid 05/07/2008	100% 3 votes 3 0% 0
Their investors can help them expand into Europe and S America Add Comment	applekid 05/07/2008	100% 3 votes 3 0% 0
With Weblistic acquisition, Spot Runner can provide local solution for web, radio and tv ads Add Comment	dave 03/04/2008	100% 5 votes 5 0% 0

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Bearish Opinions (2)	Author/Date	Do you agree?
They just layed off 50 of their employees (10%) Add Comment	mcmr 08/13/2008		100% 2 votes 2 0% 0
People are used to ignoring TV ads. Recycled Ads seem even more unlikely to catch people's attend. Add Comment	pchu 02/19/2008		100% 4 votes 4 0% 0