ThirdAge Inc. is a leading online lifestage media, marketing and consumer insight company exclusively focused on serving today’s dynamic population of adults in mid-life who are intent on living life to its fullest, and marketers who want to build genuine and lasting relationships with them. Generally in their early 40s through late 60s — and often referred to as Baby Boomers and aging mid-lifers by marketers – they are ThirdAgers.

Inspired by the French phrase “Troisième Âge,” ThirdAge refers to that rich time of life following young adulthood — a time often characterized by new found freedom, discovery, personal growth and enrichment. Our vision at ThirdAge is to transform the voice of aging from one of limitation to that of possibility and ThirdAgers are doing just that. They are re-writing the rules of what it means to get older.

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News

Qualcomm, Urban Airship, HotelTonight, & Mondelēz International to talk ‘Mobile Experience’ next month

June 19, 2013 6:31 pm

MobileBeat 2013  is right around the corner. We’re gathering the industry’s brightest minds who are looking beyond design to implement… Continue reading ⟩

Viacom joins Twitter Amplify program to pump up second-screen volume (and insert more ads)

June 19, 2013 5:26 pm

Movie and TV giant Viacom hopped on the Twitter Amplify program to pump up the second-screen volume, starting with its… Continue reading ⟩

Google Reader dies in 10 days, but Feedly triples users, announces new cloud API

June 19, 2013 3:09 pm

In the three months since Google announced it was shutting down Reader, news aggregator Feedly has tripled its userbase from… Continue reading ⟩

Netflix continues its European expansion by launching in the Netherlands

June 19, 2013 2:51 pm

July 9-10, 2013 San Francisco, CA Tickets On Sale Now The next stop for Netflix’s monthly-subscription service of unlimited streaming… Continue reading ⟩

Apple TV finally gets a *real* HBO Go app, plus WatchESPN & Crunchyroll

June 19, 2013 2:38 pm

July 9-10, 2013 San Francisco, CA Tickets On Sale Now Apple’s set-top box Apple TV is getting a handful of… Continue reading ⟩