A few years ago, Kurani Interactive began incubating Thumb with the goal of helping people get quick opinions, in realtime, while they were shopping.
After various twists and turns in an effort to get it just right, we launched a simple mobile utility app to achieve that goal in the summer of 2010.
Immediately after launch, we were surprised to find that not only were people asking questions about lots of things besides shopping, they were going out of their way to connect with each other.
We were pleasantly surprised at how many people loved to help others, leaving a plethora of opinions and advice and, in their own words, getting addicted to that simple action. Since then, our utility has turned into a vibrant community of vocal users that love helping people and connecting with like-minds.