Todacell Ltd. was founded in March 2007 by veterans of the digital advertising industry sharing a vision for a carrier-free premium mobile ad network solution. Moshe Vaknin, the founder, President and CEO of Todacell has over 20 years of rich technology and business management experience and has founded and built two companies in the past that generated multi-million dollar business. The R&D is located in Israel and managed by Michael Shleifer, with over 10 years of technical expertise and an in-depth understanding of digital advertising. Zvi Eshel is in charge of product management and marketing. The company is looking to establish operations with select partners in key markets and other territories at the first phase of expansion. The company has already established an office in Tokyo to support our new customers. Todacell is currently backed by two venture firms.