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Headline: Interactive Marketing, Campaign Management, Web Analytics

Website: http://www.unica.com/

Unica Corporation (NASDAQ: UNCA) is the recognized leader in marketing software solutions. The company's advanced set of enterprise marketing management and on-demand marketing solutions empower organizations and individuals to turn their passion for marketing into valuable customer relationships and more profitable, timely, and measurable business outcomes. Unica’s solutions integrate and...More»

Address: 170 Tracer Lane Waltham, MA 02451 Map it »

Phone: 877-864-2261

Email: rfp@unica.com

Founded: 1992

Industry: Software

Sub-Industry: Business Application

Legal Structure: Corporation

Ownership: Subsidiary

Parent Company: IBM

No funding information added yet. Add funding information.

Name:	Unica Enterprise
Product URL:	http://www.unica.com/products/enterprise-marketing-software.htm
Description:	Unica Enterprise is the industry-leading software marketers rely on to increase revenues and improve the efficiency and measurability of their marketing. Unica Enterprise focuses exclusively on the needs of marketing organizations by providing web and customer analytics, offline and online demand generation, and marketing resource management. Companies in a wide range of industries depend on Unica Enterprise to facilitate the operations of a customer-centric business. Only Unica truly helps marketing organizations facilitate the critical shift to interactive marketing.
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