Universal Ad develops and markets Retail Advertising, Marketing and Promotions software to help retailers, ad agencies, wholesalers and print shops create highly targeted cross-channel promotional advertising on demand. Promotions and advertising have always been at the core of retail marketing, taking up a large part of every retailer`s budget. US retailers spent $113B on developing and executing their Advertising, Marketing and Retail Promotions plans in 2004, according to AMR Research.
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