YaData Overview
YaData, Ltd. was founded in 2005 and is based in Tel Aviv, Israel.
YaData develops marketing automation tools for discovery, ranking and management of customer segments. The Business Intelligence (BI) products integrate with Campaign Management and CRM. This targeted marketing increases customer loyalty and lowers churn
YaData was purchased by Microsoft on February 27, 2008.
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Funding
| Date | Type | Capital Amount | Post-Money Valuation | Investors |
|---|---|---|---|---|
| 04/2006 | Seed | 0.3M | Unknown | |
| 02/2007 | Series A | 4M | Unknown |
Products
| Name: | http://www.yadata.com |
| Product URL: | http://www.yadata.com/ |
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Microsoft Picks Up Another Ad Startup: Rapt
Mar 14, 2008 - 0 comments
Microsoft Buys YaData
Mar 7, 2008 - 0 comments
Microsoft Picks Up Israeli Ad-Targetting Software Startup YaData for a Reported $20 Million to $30 Million
Mar 7, 2008 - 0 comments
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