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0 Yieldex announces $8.5m Series B

We are delighted to announce our Series B financing. The $8.5m round was led by Madrona Venture Group, a really smart group of investors. We met...

  • Source: oxyfish.com (Company Blog)
  • Date: Feb 17, 2009
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Madrona, Amazon Invest In Online Advertising Firm

Madrona Venture Group and Amazon.com have both invested in an online advertising firm, Yieldex, Yieldex said Monday, as part of a $8.5M Series B...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Coming out of our shell

This is an exciting week for us at Yieldex, we are finally launching our first product, BusinessIQ! We’ve been working hard for quite a while on...

  • Source: oxyfish.com (Company Blog)
  • Date: Feb 10, 2009
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Some reasons for optimism

The doom-and-gloom set have been getting a lot of press lately, and the conventional wisdom seems to be that display advertising will die off in favor...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Hello, GREAT times!

The Richter Scales got a great response from the audience at the Crunchies, after making fun of just about every aspect of running a Web 2.0 company...

  • Source: oxyfish.com (Company Blog)
  • Date: Jan 12, 2009
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Work with great people

I was recently asked what advice I would give to aspiring company founders. While there are many mistakes I’ve made that I would try to warn others...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Tis the season for video holiday cards

I wonder if even a couple years ago anyone predicted the use of web video to send holiday “cards” to friends and family. This year we’ve been...

  • Source: oxyfish.com (Company Blog)
  • Date: Dec 22, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Amazon Awards Web Services Start-Up Winners

Seattle-based Amazon Web Services said last week that it has named Yieldex, a startup developing software to forecast online advertising, as winner of...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Yieldex Wins Amazon AWS Start-Up Challenge, Woos Former AOL Exec

With the current economic conditions, finding funding can be a challenge for many young companies - or even established ones. Sometimes it helps to...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Yieldex Takes Top Prize In Amazon Web Services Startup Challenge

When we announced the 7 finalists of Amazon Web Services' Startup Challenge two weeks ago, we dubbed Yieldex an "online ad optimization engine for Web...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Yieldex wins Amazon AWS Start-up Challenge!

We won! Out of nearly 1000 startups who applied, we won!
This is a great validation of our fantastic technical team. We have been chosen as one of...

  • Source: oxyfish.com (Company Blog)
  • Date: Nov 21, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Thomas Babbington Macaulay on Copyright

These days, I don’t usually re-post links to things I read online, although I used to. This one, however, is worth the exception. This is the single...

  • Source: oxyfish.com (Company Blog)
  • Date: Nov 18, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
1 Amazon announces finalists for its $100,000 Startup Challenge

With the $100,000 Startup Challenge heading off to its final showdown, Amazon has rolled out its list of seven finalists. This prize is set to go for...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Yieldex is a Finalist in AWS Startup Challenge

We were delighted to learn yesterday that Yieldex was selected as a finalist in the Amazon AWS Startup Challenge. Seven companies were selected out...

  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Halloween

My apologies to the trick-or-treaters on our road between 6 and 7pm tonight, who were disappointed to get no candy from our house. Let me explain.
We...

  • Source: oxyfish.com (Company Blog)
  • Date: Oct 31, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 The Interview’s Second Hour

I have a simple tip for executive hires: you don’t learn anything meaningful about them in the first hour of the interview.
I was explaining this from...

  • Source: oxyfish.com (Company Blog)
  • Date: Oct 25, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Rolling with the punches

Sometimes as an entrepreneur you just gotta roll with the punches. Last week I had a week-long trip to NYC, Philly, and DC to visit customers and...

  • Source: oxyfish.com (Company Blog)
  • Date: Oct 17, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 The agony and the ecstasy of the first customer

Ah, the first customer. No other single event is as important and nerve-wracking to an enterprise software company as getting your first customer up...

  • Source: oxyfish.com (Company Blog)
  • Date: Aug 27, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Scratching an itch and enhancing CellarTracker

Once in a while I feel the need to write some actual code. I’m really a programmer at heart, and I find it incredibly satisfying to think through a...

  • Source: oxyfish.com (Company Blog)
  • Date: Aug 25, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
0 Good Analytics Starts with Good Data

Analytics have long been an important part of content management, with companies like Omniture and Quantcast building nice businesses helping media...

  • Source: oxyfish.com (Company Blog)
  • Date: Aug 22, 2008
  • Submitted by: VentureBeat Profiles
  • Comments: 0
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