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Announcing DiscoveryBeat: an event on how to get your apps noticed in an age of noise
VentureBeat is throwing a new mini-conference and networking event, DiscoveryBeat.
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Max Levchin: Will virtual goods bring Slide profitability next year?
Slide, which started in photo-sharing, moved into Facebook widgets and then raised funding at a reported $550 million valuation last year, shifted...
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Spore Islands launches on Facebook as EA tries social games expansion
Rumors persist that Electronic Arts plans to buy social gaming startup PlayFish to break into the fast-growing market of Facebook games.
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In midst of offers debate, Offerpal names George Garrick as CEO
Offerpal Media has named George Garrick as chief executive. He replaces founder Anu Shukla, who has been in the midst of a fiery debate about the...
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Offers controversy stirs reactions across social networking industry
A relatively obscure part of the social networking business has come into the limelight. It’s about special ads known as “offers” that are used to...
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Interview with Offerpal Media CEO Anu Shukla on the offer “scandal”
We interviewed Anu Shukla, chief executive of Offerpal about her views on the advertising offers that fuel the social gaming industry, which have been...
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Greylock Partners recruits LinkedIn’s Reid Hoffman, raises $575M fund
Reid Hoffman, the founder and chairman of popular professional networking site LinkedIn, is joining venture firm Greylock Partners as an investing...
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Zynga To Remove All In Game Offers
Last week Zynga CEO Mark Pincus said that they would take steps to remove scammy advertising offers from their social games. There have been a couple...
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Zynga’s FishVille Sleeps With The Fishes For Ad Violations
Zynga's most recent Facebook game, FishVille, has temporarily been taken offline by Facebook for advertising violations.
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“Horrible Things” Slink Back Into Zynga
Just five days ago Zynga CEO Mark Pincus said mobile subscriptions, among other scammy offers, would be removed from Zynga's popular Facebook and...
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FishVille Launches on Facebook; It’s Like Underwater FarmVille
We were sort of surprised to discover how many of you proclaim your love for FarmVille, the social farming sim game from Zynga. We reported that the...
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Zynga CEO Mark Pincus: “I Did Every Horrible Thing In The Book Just To Get Revenues”
Zynga CEO Mark Pincus said earlier this week that he intends to make sure his company's games don't include scammy offers in the future. Our full...
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Facebook Cracks Down on Deceptive Ads
Scammy, deceptive ads have been in the hotseat this week, as earlier MySpace and now Facebook have made commitments to track down and eradicate...
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Offerpal Tries Out A New CEO. Shukla, Queen Of Scams, Is Out.
Offerpal Media, the central character in the Scamville drama, is changing CEOs. Anu Shukla is no longer the CEO of the company she cofounded. Veteran...
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MySpace Says Zero Tolerance For App Scams, Changes Terms Of Use
The industry is definitely making big changes to self regulate around social gaming offer scams (complete background here, with updates). Zynga, the...
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RockYou Joins The No Scams Parade. But What’s Facebook Up To?
Zynga changed their lead gen scam policy this morning (the whole Scamville background is here, see updates at bottom as well). And now RockYou is...
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LinkedIn's Reid Hoffman now a VC
Founder of business social networking site joins venture firm Greylock Partners
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Zynga Takes Steps To Remove Scams From Games
Well that didn't take long. We outlined the not-so-ethical ways that the big social gaming startups are generating revenue through lead gen scams and...
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Scamville: Zynga Says 1/3 Of Revenue Comes From Lead Gen And Other Offers
A big part of the debate about the lead gen scams plaguing Facebook and MySpace via social games is over how much money is being made on these...
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Scamville: The Social Gaming Ecosystem Of Hell
Last weekend I wrote about how the big social gaming companies are making hundreds of millions of dollars in revenue on Facebook and MySpace through...
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