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Tentoe Hires Enterprise Business Veteran to Expand Sales Leadership in Online Product Merchandising
New Director of Strategic Accounts to manage key partnerships.
Pleasanton, CA :: June 7, 2006
Tentoe, the leading provider of online merchandising solutions, today announced Bill Horst as the new Director of Strategic Accounts. Horst brings more than 15 years of enterprise business experience and will continue to expand Tentoe's strategic partnerships in the consumer electronic market space. Horst will assume responsibility for executive relationships into some of Tentoe's most strategic accounts.
"Tentoe is dedicated to bringing the best talents into the team to build partnerships that will drive sales for our strategic accounts," said Tentoe President and CEO Tom Fristoe. "Bill's entrepreneurial background and successful track record make him ideally suited to this role where he will manage some of our most critical customer engagements and relationships."
Horst brings to Tentoe years of experience working with information technology companies, plus a strong track record in direct and indirect channel sales. His achievements include building new sales organizations and establishing rapid sales traction at both start-ups as well as established companies. Prior to Tentoe, he held senior sales positions at LionBridge Technologies, SkillSoft, DigitalThink and Computer Associates.
Tentoe continues to focus on new and innovative ways to improve online merchandising through the use of technology, rich media and professional services. Many of the world's largest consumer electronics vendors and online retailers rely on Tentoe's syndicated Virtual Sales Representative (VSR) to engage shoppers by transforming ordinary product information into rich, interactive content.
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About Tentoe, Inc.
Tentoe product merchandising solutions deliver a highly interactive shopping experience at the point of purchase, the product page, through powerful content transformation tools, just-in-time delivery and real-time analytics. As experts in the online shopping world, Tentoe transforms existing product information into interactive product merchandising solutions that inform, entertain and motivate consumers. Tentoe acts as a conduit between vendors and resellers creating a vast network of delivery points. Just-in-time delivery is achieved through patented syndication technology that provides unlimited content deployment across the Tentoe Network. Results drive success, which is why Tentoe offers a comprehensive suite of online analytics tools that illuminate consumer trends and behaviors and help vendors gain market perspective to affect future product sales. Tentoe is a leader in delivering unique, engaging content that increases conversion rates and drives sales. Learn how to bring new life to your product information and turn shoppers into buyers. For more information, please visit http://www.tentoe.com.

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