Companies> People>Chip Hall

As the head of sales, marketing, and business development, Chip brings 15 years of diverse entrepreneurial and corporate experience within the Internet Media industry to Teracent. Previously Chip ran Yahoo!’s Global Strategic Partnership team where he was charged with accelerating the Ad Age 200’s media spend online. Chip crafted and drove the company’s research online/buy offline (ROBO) strategy that resulted in a corporate focus on digital circulars and the creation of the Yahoo! Smart Ads product for retail. Chip and his team created new strategic relationships with partners such as Target, Best Buy, RadioShack, Wal-Mart, Intel, General Motors, Philips and American Express that focused on better targeted local marketing through new products and shared data insights. Chip was also an early architect of the Yahoo!/eBay corporate partnership, a relationship that became the foundation of the current Yahoo! Publisher Network. Before leaving the company, Chip led Yahoo! to redefine its Lead Generation business through strategic partnerships.

Chip started his career in technology in 1993 doing public relations for early Internet pioneers like Cybersource, Cybercash, Verisign and Yahoo!, and landed the first internet access product (Internet-in-a-Box) on the cover of PC Magazine as a 1994 “Product of the Year”. Chip went on to found Release Software as VP of Marketing and helped companies such as Hewlett-Packard and Symantec begin to use the Internet as a software distribution channel. Chip also led Organic Online’s business development efforts and successfully sold the first e-commerce systems to Starbucks, Home Depot and AutoZone before starting Fluid Ventures and leading Series A investments in companies such as Clickability and also running IT Services portfolio company Fluid Design & Development as CEO. Chip received an AB in History from Stanford University and an MBA from UC Berkeley’s Haas School of Business.

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