David Peterson
Prior to joining ContextWeb, creators of the online advertising exchange ADSDAQ, in 2007, Mr. Peterson provided CTO consulting services to both large and mid-size companies. From 2000-2005, he was CTO of Unicast, a rich-media internet advertising services company; and from 1989-1999, as R&D Manager, he transformed the R&D group of the Associated Press from a cost center to a revenue center by designing products for internal usage and commercial resale.
In addition, Mr. Peterson was a technology executive at Xplus1 (formerly Poindexter Systems), a pioneer in the online advertising predictive marketing technologies, and Armanta, a financial software company. He started his career at ITT (now Alcatel) as Lead Architect on their technology team.
Mr. Peterson holds a Bachelor of Science in Computer Engineering from the University of Michigan.
Affiliated Companies
SVP Technology
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