David Scanlin

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SellPoint Adds New Vice President of Sales to Executive Team
SellPoint, Inc., the online retail digital video network, has added David Scanlin to its executive team as vice president of Sales. David brings more than twenty years experience in developing and leading worldwide technology and consumer product sales organizations, building strong customer relationships, and has an extensive background as a sales executive in both large public companies and privately held startups.
"David brings a wealth of industry knowledge and contacts to the table at SellPoint," said Rick Martin, CEO of SellPoint. "We are excited that he chose to join our company and look forward to putting his nearly two decades of experience to work."
Prior to joining SellPoint, David was vice president of Worldwide Sales at Havok, a leading provider of software technology to the video game industry. David also served as senior vice president of Worldwide Sales at Wild Planet Toys, where he managed over 80 sales professionals and established major retail channels including Toys R Us, Target, Wal-Mart, Best Buy, and Kohl's among others.
"In SellPoint, I saw a company with a smart and unique solution that solves real problems for both consumer product manufacturers and their retail channel partners," said Scanlin. "I joined the team because I believe in its offerings and leadership, and look forward to further establishing the SellPoint merchandising solution as the best practice industry standard."
As senior vice president of North American Sales at Mattel Interactive, David managed retail sales, merchandising and channel marketing. David also held vice president of Sales roles at The Learning Company and Creative Wonders. David earned a bachelor's degree in Economics and a bachelor's degree in Anthropology from the University of California, Santa Barbara.

Based in Pleasanton, Calif., SellPoint, Inc. is the online retail digital video network, providing merchandising solutions to manufacturers of consumer products. SellPoint MerchandiserTM provides consumer product manufacturers a controlled, consistent, and highly engaging product presentation syndicated across all of their online points of sale. SellPoint's patented Active Product Page technology combines rich media product tours with a customizable array of sales support materials, transforming today's static product pages into an active selling presentation that is proven to motivate shoppers to buy. SellPoint Dashboard delivers graphical market intelligence updated daily that reveals shopper interest and activity by product and sales channel. SellPoint's clients include Canon, Fuji, Epson, Toshiba, SanDisk, Panasonic, Sling Media, and more. SellPoint's Retail Syndication Network includes over 95 of the top online retailers, including Amazon.com, Best Buy, Buy.com, Circuit City, CompUSA, Costco.com, Wal-Mart, OfficeMax, Sears, Staples, and more.

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