Companies> People>Geoffrey Berneck

Abaca® Appoints Vice President of Sales to Penetrate Emerging and Vertical Businesses with Email Protection Solutions
New Executive Has Proven Track Record in Delivering Advanced Technology Solutions to Small and Medium Businesses
SAN JOSE, CALIF., OCT. 17, 2007 - Abaca Technology Corporation, an innovator in email protection and messaging security, announced today that Geoffrey Berneck has joined the company as vice president of sales. In his new executive position, Berneck is responsible for developing and cultivating Abaca's ongoing relationships with customers, particularly those in the small to medium business (SMB) sector.

"The number of SMBs is growing rapidly worldwide – 87 million by 2008 according to analyst research," said Geoffrey Berneck, vice president of sales of Abaca Technology Corporation. "These companies need the same email protection as their larger counterparts, but continue to be underserved by our industry. Abaca offers an email protection solution that delivers 99 percent accuracy in blocking spam at a very attractive price point for smaller companies. Our current customer renewal rate is almost 100 percent, and my organization will continue to nurture Abaca’s relationships with SMB customers so that it stays that way."

Prior to joining Abaca, Berneck served as the director of direct and indirect sales at @Road, Inc., a mobile resource management company that was acquired by Trimble, Inc. in 2006. At @Road, Berneck managed the company's sales efforts in bringing global positioning system technologies to the SMB market.

"I am delighted that Geoffrey Berneck has joined the executive team at Abaca," said Steve Kirsch, founder, chairman of the board, and chief executive officer of Abaca Technology Corporation. "His extensive sales experience and understanding of the SMB market will enable us to expand our customer base while ensuring that existing customer relationships continue to flourish."

In addition to his sales experience at @Road, Berneck successfully developed sales organizations at two other companies. At HomeGain.com, Berneck led the change from an ecommerce-only strategy to a direct sales model. Similarly, at Hello Direct, he managed the transition from catalog sales to direct sales. HomeGain.com and Hello Direct were acquired by Classified Ventures and GN Netcom, respectively.

About Abaca Technology Corporation

Abaca Technology Corporation is an innovator in email protection and messaging security. Abaca’s patent-pending technology, ReceiverNet™, offers an advanced approach in the fight against spam - providing unprecedented levels of accuracy and guaranteeing 99 percent spam filtration. Abaca has created a portfolio of innovative products and services based upon this core technology, thereby assuring users unparalleled messaging protection from spam, as well as viruses and phishing attacks. Abaca is a privately held company headquartered in San Jose, California. For more information about Abaca, please visit www.abaca.com.

Abaca® Email Protection Gateway™, Abaca® Email Protection Gateway™, ReceiverNet™ and the Abaca logos are trademarks of Abaca Technology Corporation and may be registered in the United States and/or other countries. Other trademarks shown are the property of their respective owners.

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