Companies> People>Omar Tawakol

As Chief Executive Officer, Omar is responsible for the overall management, growth, and vision for the BlueKai's groundbreaking exchange business. Prior to founding BlueKai, Omar was the Chief Advertising Officer of Medio Systems, the leading provider of mobile search and advertising solutions for carriers such as Verizon and T-Mobile. He joined Medio from Revenue Science, where as Chief Marketing Officer and General Manager he was instrumental in founding and growing the company's leading behavioral targeting businesses which provide services for many of the largest internet publishers. There he was actively involved with key industry leaders in defining standards for behavioral targeting.

Omar earned Master of Computer Science and Industrial Engineering degrees from Stanford University and a Bachelor of Engineering degree from MIT. While at Stanford, he was a computer science researcher in the Stanford Logic Group as well as at the HP Software Labs. Omar's research on formalizing context was published in the American Association of Artificial Intelligence. Omar is also an active speaker and commentator on topics such as behavioral targeting, mobile advertising, and consumer privacy.

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