The ultimate online generalist, I lead the advocacy firm I co-founded and its online marketing subsidiary. I have also led search marketing for multiple IYPs, consumer advocacy efforts for big brands and continue managing a large content network with ~10,000 pieces of unique content. I have also managed B2B help desks, cross-functionally teamed with Marketing at a top automotive site, led a segment of an online community for an eBay affiliate and was first paid for generating online content in 1986!

Creating compelling online content accessed at 300 baud while customers paid $48/hour for access may be one of life's great online marketing challenges.

While leading service quality and operations teams at well known brands, I also participated in multiple BI, CRM and ERP installs.