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}\n\ndiv.vbp-widget div.vbp-content .vbp-news p a em {\n    font-size: 10px;\n    text-transform: uppercase;\n    font-style: normal;   \n    color: #666;\n    letter-spacing: 0.08em;\n}\n\ndiv.vbp-widget div.vbp-content .vbp-news p a strong {\n}\ndiv.vbp-widget div.vbp-content .vbp-news p a:hover {\n    text-decoration: none;\n}\ndiv.vbp-widget div.vbp-content .vbp-news p a:hover * {\n    color: #000;\n}\n\ndiv.vbp-widget p.vbp-footer {\n    border-top: 1px solid #CCC;\n    padding: 5px 10px;\n    color: #888;\n    height: 15px;\n    font-size: 11px;\n    text-shadow: 0 1px 1px #FFF;\n}\n\ndiv.vbp-widget .vbp-footer a {\n}\n\ndiv.vbp-widget .vbp-header,\ndiv.vbp-widget .vbp-footer {\n  background: #DDD url(http://venturebeatprofiles.com/images/widget_bg.gif) repeat-x left top;\n}\n\n/**** clearfix ****/\n\n.clearfix:after {\n  content: \'\';\n  display: block;\n  height: 0;\n  clear: both;\n  visibility: hidden;\n }\n\n.tradevibes_hidden, .vbp-hide {\n\tdisplay:none !important;\n}\n</style>\n\n\n\n\n<script type="text/javascript">\n\tvar tv_long_cls = \'vbp-description-long\';\n\tvar tv_short_cls = \'vbp-description-short\';\n\tvar tv_hid = \'vbp-hide tradevibes_hidden\';\n\tfunction tradevibes_toggle_description(e) {\n\t\tvar targ;\n\t\tif (!e) var e = window.event;\n\t\tif (e.target) targ = e.target;\n\t\telse if (e.srcElement) targ = e.srcElement;\n\t\tif (targ.nodeType == 3) // defeat Safari bug\n\t\t\ttarg = targ.parentNode;\n\n\t\tvar parent = targ.parentNode;\n\t\tif (parent.className.indexOf(tv_short_cls) != -1) {\n\t\t\t// short description is visible\n\t\t\tparent.className = tv_hid + \' \' + tv_short_cls;\n\t\t\tvar sibling = parent.nextSibling;\n\t\t\tif (sibling.nodeType == 3) {\n\t\t\t\tsibling = sibling.nextSibling;\n\t\t\t}\n\t\t\tsibling.className = tv_long_cls;\n\t\t}  else {\n\t\t\tparent.className = tv_hid + \' \' + tv_long_cls;\n\t\t\tvar sibling = parent.previousSibling;\n\t\t\tif (sibling.nodeType == 3) {\n\t\t\t\tsibling = sibling.previousSibling;\n\t\t\t}\n\t\t\tsibling.className = tv_short_cls;\n\t\t}\n\t}\n</script>\n\n\n<div class="vbp-widget" id="adrocket" title="AdRocket">\n\t<div class="vbp-header">\n\n\t\t<a class="tradevibes_logo vbp-logo " href="http://venturebeatprofiles.com/company/profile/adrocket?src=widget" title="AdRocket">\n\t<img src="http://venturebeatprofiles.com/ugenimage/logo/company_10635/32737.png" alt="AdRocket" title="AdRocket" width="245" height="38">\n</a>\n\n\n\t\t<p class="vbp-company">\n\t\t\t<a href="http://venturebeatprofiles.com/company/profile/adrocket?src=widget"><strong>AdRocket</strong></a>\n\t\t\t<a href="http://www.adrocket.com/" target="_blank"><em>http://www.adrocket.com/</em></a>\n\t\t</p>\n\t\t<p class="vbp-utility">\n\t\t\t<a target="_blank" href="http://venturebeatprofiles.com/account/profile/add_watch/adrocket?src=widget">Watch Company</a>\n\t\t\t<a target="_blank" href="http://venturebeatprofiles.com/company/widget/preview/adrocket?src=widget">Get Widget</a>\n\t\t</p>\n\t</div><!-- header -->\n\t<div class="vbp-content clearfix">\n\t\t<div class="vbp-left-col vbp-col">\n\n\t\t\t<p class="vbp-description vbp-description-short tradevibes_short_description">AdRocket is the ad targeting network for email. There are over 1 billion email users and many billions of monthly email newsletters sent to subscribers, yet the advertising in these newsletters is...<a class="vbp-toggle-more tradevibes_toggle_button discovery_interesting" onclick="tradevibes_toggle_description(event);">More&raquo;</a></p>\n\t\t\t<p class="vbp-description vbp-description-long vbp-hide tradevibes_hidden">AdRocket is the ad targeting network for email. There are over 1 billion email users and many billions of monthly email newsletters sent to subscribers, yet the advertising in these newsletters is poorly targeted and largely ineffective. AdRocket fixes this by providing publisher\'s with individually relevant ads for email communications, websites or RSS. Our targeting is based on non-personally identifiable interest data about the subscribers. Unlike \'cookies\' which have a very short life, our email approach creates much longer lasting, richer individual profiles. Our model is to share in the ad revenue. AdRocket is not an email marketer or sender. Rather we insert relevant cost-per-click text ads into publishers\' opt-in email communications. Over 30% of email users have images turned off, meaning many publishers\' ads are never seen. AdRocket also solves this problem as text ads are automatically displayed in every email opened.<a class="vbp-toggle-more tradevibes_toggle_button discovery_interesting" onclick="tradevibes_toggle_description(event);">&laquo;Less</a></p>\n\n\t\t\t<div class="vbp-category">\n\t\t\t\t<h5>Overview</h5>\n\t\t\t\t<p><strong>Industry:</strong> Consumer &amp; Business Services</p>\n\t\t\t\t<p><strong>Tags:</strong>\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=marketing">marketing</a>,\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=Email">Email</a>,\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=ads">ads</a>,\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=email+ads">email ads</a>,\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=Ad+Rockets">Ad Rockets</a>,\n\t\t\t\t<a href="http://venturebeatprofiles.com/company/tag_list?tag=monetization">monetization</a>\n\t\t\t\t</p>\n\t\t\t</div>\n\n\t\t</div><!-- col -->\n\t\t<div class="vbp-right-col vbp-col">\n\t\t\t<div class="vbp-category">\n\t\t\t\t<h5>Market</h5>\n\n\t\t\t\t<p><strong>Related Companies:</strong>\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/responsys?src=widget">Responsys</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/videasa?src=widget">Videasa</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/lyris-technologies?src=widget">Lyris Technologies</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/socialtwist-services?src=widget">Socialtwist Services</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/sportgenic?src=widget">Sportgenic</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/sterizon?src=widget">Sterizon</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/hands?src=widget">Hands</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/restaurant-emarketing?src=widget">Restaurant eMarketing</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/mobclix?src=widget">Mobclix</a>,\n\t\t\t\t\t<a class="discovery_interesting" href="http://venturebeatprofiles.com/company/profile/wrapmail?src=widget">WrapMail</a>\n\t\t\t\t</p>\n\t\t\t</div>\n\n\t\t\t<div class="vbp-news">\n\t\t\t\t<h5>Recent News</h5>\n\t\t\t\t<p><a href="http://venturebeatprofiles.com/news/view/adrocket?article=50813">\n\t\t\t\t\t<em>Oct 15, 2008</em>\n\t\t\t\t\t<strong>AdRocket boosts your eCPM intelligently</strong>\n\t\t\t\t</a></p>\n\t\t\t</div>\n\n\t\t</div><!-- col -->\n\t</div><!-- content -->\n\t<p class="vbp-footer">\n\t\t<a href="http://venturebeatprofiles.com/company/profile/adrocket?src=widget">AdRocket Company Profile</a> powered by <a href="http://venturebeatprofiles.com/?src=widget">VentureBeat Profiles</a>.\n\t</p>\n</div><!-- widget -->\n'
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